Building Your Digital Real Estate: A Guide by StaxinBenFranks Part 1

Welcome back, everyone! Today, we’re diving deep into the concept of building digital real estate. You’ve probably seen this term floating around the internet, and while it might sound vague, we're here to break it down for you.

What is Digital Real Estate?

Digital real estate is essentially claiming a piece of the internet and making it your own. Think of it as securing a domain name, setting up a social media handle, or creating a blog, an online course, or an ebook. These are all forms of digital real estate. When you buy a domain name and create a blog, that's your digital property. The key is to ensure your digital real estate always provides value.

Today, we’re going to focus on the basics: creating an ebook and an online course.

Creating an Ebook

Ebooks are one of the simplest forms of digital real estate. Here's a step-by-step guide on how to create one:

1. Recording Device: You’ll need a device that can record you—your phone, a camera, or a video camera.

2. Optional Equipment: A tripod can be handy but is optional.

3. Quiet Environment: Ensure you’re in a quiet space to avoid distractions.

4. Notepad: Use a notepad to jot down your ideas, which will form the outline or index of your ebook.

Once you have your recording setup, list out the topics you want to discuss. Set up your recording device, hit record, and start talking about your topics. Be animated, have fun, and make sure to cover all your points thoroughly.

1. Hire an Editor: Head over to Fiverr.com and hire a book editor to clean up your transcript. Prices vary, so choose one that fits your budget.
2. Create a Book Cover: You can either design your cover on Canva or hire a designer on Fiverr.

Title Your Book: Don’t forget to come up with a catchy and relevant title.

With all these pieces in place, you can publish your ebook on platforms like Amazon Kindle, iBooks, or Audible, etc. You can also turn it into a physical book if you prefer.

Creating an Online Course

Building an online course follows a similar blueprint to creating an ebook but requires a bit more detail:

1. Define Your Course Goal: What do you want your audience to achieve by the end of the course?
2. Outline Topics: Write down the topics you’ll cover.
3. Create Downloads: If necessary, prepare handouts, PDFs, or other materials.
4. Record Your Videos: Just like with the ebook, set up your recording device and go through your topics.

After recording:

1. Transcribe Your Video: Use a tool like Descript to transcribe your video. This transcription will be useful for creating course materials and downloadable PDFs.
2. Create Media for Your Course: Design a thumbnail or build a landing page to make your course look professional. Use free resources like Pexels.com for images and videos if needed.

By following these steps, you can build valuable digital real estate in the form of ebooks and online courses, helping you establish a strong online presence.

Stay tuned for more insights on how to sell and market your digital products. Until next time, happy creating!